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‘The Greatest Social Media Site Is Craigslist’

An anonymous reader quotes an op-ed for Slate, written by Amanda Chen: In August 2009, Wired magazine ran a cover story on Craigslist founder Craig Newmark titled “Why Craigslist Is Such a Mess.” The opening paragraphs excoriate almost every aspect of the online classifieds platform as “underdeveloped,” a “wasteland of hyperlinks,” and demands that we, the public, ought to have higher standards. The same sentiment can found across tech forums and trade publications, a missed opportunity that the average self-professed LinkedIn expert on #UX #UI #design will have you believe that they are the first to point out. But as sites like Craigslist increasingly turn into digital artifacts, more people, myself included, are starting to see the beauty that belies those same features. Without them, where else on the internet could you find such ardent professions of desire or loneliness, or the random detritus of a life so steeply discounted?

The site has changed relatively little in both functionality and appearance since Newmark launched it in 1995 as a friends and family listserv for jobs and other opportunities. Yet in spite of that, it remains a household name whose niche in the contemporary digital landscape has yet to be usurped, with an estimated 180 million visits in May 2024. Though, it’s certainly not for a lack of newcomers attempting to stake their claims on the booming C2C market; in the U.S., Facebook Marketplace, launched in 2016, is its closest direct competitor, followed by platforms like Nextdoor and OfferUp. Craigslist’s business model is quite simple: Users in a few categories — apartments in select cities, jobs, vehicles for sale — pay a small but reasonable fee to make posts. Everything else is free. Its Perl-backed tech is straightforward. The team is relatively lean, as the company considers functions like sales and marketing superfluous. This strategy has allowed Craigslist to stay extremely profitable throughout the years without implementing sophisticated recommendation algorithms or inundating the webpage with third-party advertisements. Its runaway success threatens decades-old industry gospels of growth, disruption, and innovation, and might force tech evangelists to admit they don’t fully understand what people want. […]

These days I find myself casually browsing Craigslist in lieu of Instagram. Like readers of a local paper, I use it to keep a pulse on what’s happening around me, even if I’ll never know who these people are. That’s beside the point. Perhaps Craigslist’s single greatest cultural contribution, and my favorite place to lurk, is the “missed connections.” The feature has inspired countless copycats, artistic reinterpretations, human interest stories, and analyses (one in particular extrapolated that Monday evenings are the most lovelorn time across the country). There is something deeply comforting about seeing those intangible threads of yearning which permeate a city so plainly laid out, as confirmation that you’re not alone in wanting to be seen by others alive in the same place and time as you. Sometimes I’ll peruse random job listings or the “free” section. This leads to the ever-amusing exercise, which I’ll often invite friends to participate in, of speculating about the motivations and circumstances behind an object’s acquisition and imminent relinquishment. I’ll even visit the clunky, dial-up era-style discussion forums, subdivided into topics labeled things like “death and dying” or “haiku hotel,” where a unique penchant for whimsy and romance can be felt deeply throughout. On Craigslist, a post can be a shout into the void that may or may not be returned, an affirmation of life, but regardless, in 45 days it’s gone. Positioned somewhere in between digital ephemera and archive, the site’s images and language are often utilitarian, occasionally unintelligible, and just when you least expect it, absurd, poetic, and profound. “Frequently, technologists remain convinced that the market will eventually reveal a solution for all of our deep-seated societal problems, something that we can hack if only granted access to better tech,” writes Chen, in closing. “From the start, the industry has advanced the idea that change is inherently good, even if only for its own sake, which can be viewed as symptomatic of the accelerating conditions of late-stage capitalism. Of course, there are many ways in which change is desperately needed in this moment, but when it comes to the particular case of Craigslist, it hardly seems necessary.”

Read more of this story at Slashdot.

An anonymous reader quotes an op-ed for Slate, written by Amanda Chen: In August 2009, Wired magazine ran a cover story on Craigslist founder Craig Newmark titled “Why Craigslist Is Such a Mess.” The opening paragraphs excoriate almost every aspect of the online classifieds platform as “underdeveloped,” a “wasteland of hyperlinks,” and demands that we, the public, ought to have higher standards. The same sentiment can found across tech forums and trade publications, a missed opportunity that the average self-professed LinkedIn expert on #UX #UI #design will have you believe that they are the first to point out. But as sites like Craigslist increasingly turn into digital artifacts, more people, myself included, are starting to see the beauty that belies those same features. Without them, where else on the internet could you find such ardent professions of desire or loneliness, or the random detritus of a life so steeply discounted?

The site has changed relatively little in both functionality and appearance since Newmark launched it in 1995 as a friends and family listserv for jobs and other opportunities. Yet in spite of that, it remains a household name whose niche in the contemporary digital landscape has yet to be usurped, with an estimated 180 million visits in May 2024. Though, it’s certainly not for a lack of newcomers attempting to stake their claims on the booming C2C market; in the U.S., Facebook Marketplace, launched in 2016, is its closest direct competitor, followed by platforms like Nextdoor and OfferUp. Craigslist’s business model is quite simple: Users in a few categories — apartments in select cities, jobs, vehicles for sale — pay a small but reasonable fee to make posts. Everything else is free. Its Perl-backed tech is straightforward. The team is relatively lean, as the company considers functions like sales and marketing superfluous. This strategy has allowed Craigslist to stay extremely profitable throughout the years without implementing sophisticated recommendation algorithms or inundating the webpage with third-party advertisements. Its runaway success threatens decades-old industry gospels of growth, disruption, and innovation, and might force tech evangelists to admit they don’t fully understand what people want. […]

These days I find myself casually browsing Craigslist in lieu of Instagram. Like readers of a local paper, I use it to keep a pulse on what’s happening around me, even if I’ll never know who these people are. That’s beside the point. Perhaps Craigslist’s single greatest cultural contribution, and my favorite place to lurk, is the “missed connections.” The feature has inspired countless copycats, artistic reinterpretations, human interest stories, and analyses (one in particular extrapolated that Monday evenings are the most lovelorn time across the country). There is something deeply comforting about seeing those intangible threads of yearning which permeate a city so plainly laid out, as confirmation that you’re not alone in wanting to be seen by others alive in the same place and time as you. Sometimes I’ll peruse random job listings or the “free” section. This leads to the ever-amusing exercise, which I’ll often invite friends to participate in, of speculating about the motivations and circumstances behind an object’s acquisition and imminent relinquishment. I’ll even visit the clunky, dial-up era-style discussion forums, subdivided into topics labeled things like “death and dying” or “haiku hotel,” where a unique penchant for whimsy and romance can be felt deeply throughout. On Craigslist, a post can be a shout into the void that may or may not be returned, an affirmation of life, but regardless, in 45 days it’s gone. Positioned somewhere in between digital ephemera and archive, the site’s images and language are often utilitarian, occasionally unintelligible, and just when you least expect it, absurd, poetic, and profound. “Frequently, technologists remain convinced that the market will eventually reveal a solution for all of our deep-seated societal problems, something that we can hack if only granted access to better tech,” writes Chen, in closing. “From the start, the industry has advanced the idea that change is inherently good, even if only for its own sake, which can be viewed as symptomatic of the accelerating conditions of late-stage capitalism. Of course, there are many ways in which change is desperately needed in this moment, but when it comes to the particular case of Craigslist, it hardly seems necessary.”

Read more of this story at Slashdot.

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