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WSJ: Apple Is Developing AI Chips for Data Centers

Aaron Tilley and Yang Jie, reporting for The Wall Street Journal (News+):

Apple has been working on its own chip designed to run
artificial-intelligence software in data-center servers, a move
that has the potential to give the company an advantage in the AI
arms race.

Over the past decade, Apple has emerged as a leading player
designing chips for iPhones, iPads, Apple Watch and Mac
computers. The server project, which is internally code-named
Project ACDC — for Apple Chips in Data Center — will bring this
talent to bear for the company’s servers, according to people
familiar with the matter.

Project ACDC has been in the works for several years and it is
uncertain when the new chip will be unveiled, if ever.

Another rebuttal to the whole “Apple is behind on AI” discourse. Apple is just doing things their own way, at their own pace, and they’re not going to talk about any of it in advance. Custom chip development is slow, expensive, and indicates an extreme commitment.

As for the “ACDC” codename, if I didn’t know any better, I’d half wonder if Jim Dalrymple took a job on Apple’s silicon team.

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Aaron Tilley and Yang Jie, reporting for The Wall Street Journal (News+):

Apple has been working on its own chip designed to run
artificial-intelligence software in data-center servers, a move
that has the potential to give the company an advantage in the AI
arms race.

Over the past decade, Apple has emerged as a leading player
designing chips for iPhones, iPads, Apple Watch and Mac
computers. The server project, which is internally code-named
Project ACDC — for Apple Chips in Data Center — will bring this
talent to bear for the company’s servers, according to people
familiar with the matter.

Project ACDC has been in the works for several years and it is
uncertain when the new chip will be unveiled, if ever.

Another rebuttal to the whole “Apple is behind on AI” discourse. Apple is just doing things their own way, at their own pace, and they’re not going to talk about any of it in advance. Custom chip development is slow, expensive, and indicates an extreme commitment.

As for the “ACDC” codename, if I didn’t know any better, I’d half wonder if Jim Dalrymple took a job on Apple’s silicon team.

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