Month: February 2023
9 Conferences That Should be on Your List in 2023
Looking to elevate your brand? Conferences are an excellent way to do so. From accessing new ideas and feedback to networking and marketing opportunities, conferences offer a host of benefits to forward-thinking brands. But, with hundreds of thousands of conferences held in the United States alone every year, it begs the question: which conferences in
The post 9 Conferences That Should be on Your List in 2023 appeared first on ReadWrite.
Looking to elevate your brand? Conferences are an excellent way to do so. From accessing new ideas and feedback to networking and marketing opportunities, conferences offer a host of benefits to forward-thinking brands.
But, with hundreds of thousands of conferences held in the United States alone every year, it begs the question: which conferences in 2023 should be at the top of your list?
To give your brand a boost this year, read on for a roundup of 9 conferences in 2023.
1. Distilled’s SearchLove Conference
March 13-14, 2023 | San Diego, CA. Now in its 8th year, this two day, single-track SEO conference for online marketers brings together many of the world’s learning thinkers for cutting-edge conversations on the latest in relevant topics like analytics, search, website optimization, paid promotions, content creation, and much more.
With a speaker list of handpicked industry experts like Orainti’s Aleyda Solis, MOZ’s Dr. Pete Meyers, SearchPilot’s Will Critchlow, and SEER Interactives’ Will Reynolds, topics include Can Your Outrun the Algorithm; How to Generate 8 Million SEO Test Ideas; Joining Forces at the Intersection of SEO and CRO; and other crucial and deeply relevant topics. Presenters will also address the latest in the world of search from ChatGPT, Machine Learning, Bard, GA4, and Generative AI.
Limited to just 200 or so attendees, SearchLove San Diego is also noteworthy for its resort-style ambiance with access to intimate networking, a VIP dinner with the speakers, and topic table sessions—plus a beach party and industry drinks.
2. Sustainable Brands’ Brand-Led Culture Change
May 22-24, 2023 | Minneapolis, MN. With consumers increasingly demanding social consciousness, the imperative is clear for brands seeking to capture their attention…and their business: go green or go home. Unfortunately, these can be easier said than done—especially when you consider the challenge of balancing sustainability with affordability.
Attendees include thought leaders, sustainability executives, and brand innovators in the sustainability space. So, Brand-Led Culture Change will help brands like these gain the knowledge, skills, and inspiration they need to drive growth, motivate action, and accelerate meaningful change.
This year’s event tracks include Unpacking Consumer Trends, Culture Change Communications, and Strategies and Tactics Driving Behavior Change at Scale with speakers including Amazon’s Head Of Category Growth, Climate Pledge Friendly Zac Ludington, Estée Lauder Companies’ Vice President, Global Product Development, Innovation, And Brand Sustainability Jill Tomandl, Be/Co Founder Lola Bakare, and many others.
3. Gartner Data & Analytics Summit
March 20-22, 2023 | Orlando, FL. Advancements in data, analytics and data science have tremendous power, but only for brands equipped to harness it. Designed to help attendees expand their thinking about data analytics and the implementation journey; discover new trends, technologies, and approaches; and make smarter business decisions in today’s rapidly evolving landscape, the conference includes opportunities for listening, engaging, and networking.
Bringing together more than 4,000 data and analytics leaders, the Data & Analytics Summit offers six tracks: Leadership, Skills and Culture; Data Management; Analytics; Strategy and Value; Data Science, Machine Learning and Artificial Intelligence; and Trust, Governance and Policy with keynote speakers including Distinguished VP Analyst Debra Logan, VP Analyst Kurt Schlegel, and Distinguished VP analyst and Gartner Fellow Daryl Plummer.
4. Cloud & Cyber Security Expo
March 8-9, 2023 | London, UK. Looking to go big now that conferences are finally back in 2023? Look no further than this massive cyber security networking and educational event uniting more than 12,000 business leaders, technologists, and cyber security experts for proactive conversations about cyber resilience against cyberthreats in the complex digital space.
This year’s themes include Future of Cyber Security; Threat Detection & Response; Zero Trust; and Skills, Talent and Culture with expo speakers including ThreatAware CEO Jon Abbot, Mend EVP Product Ori Bach, Mastercard Director of Product Management, Cyber & Digital Resilience Yonatan Israel Garzon, Sky Group CTO Prasana Gopalakrishnan, Wellcome Trust Head of Data for Science and Health Tariq Khokhar, and many others.
5. Leadscon2023
March 13-15, 2023 | Las Vegas, NV (and digital). This well-known lead generation and performance marketing conference brings in some of the biggest names in marketing and business development from across the globe covering everything from understanding changing customer behaviors to the latest techniques for driving conversions.
A few of this year’s topics include Target Backward Planning and Growth Execution; Lead Gen on TikTok – Your Next Generation of Leads; How To Grow Your Business and Build Your Audience Using The Formula That Elects Presidents; Tactical Marketing & Lead Gen Optimization – Improve Today & Prepare for Tomorrow’s Customer Acquisition Environment with speakers including SoFi Senior Director of Operations Tabish Ahmed, The 9point8 Collective Co-Founder and Managing Partner Evan Allen, Botsplash CEO and Founder Aru Anavekar, AA Media CEO Adam Animasaun, Chief Outsiders Partner & CMO Jennifer Apy, LeadsCouncil Executive Director Rob Seaver, and Google Advertising Head of Brand Studio Geoff Colon.
6. Adobe Summit
March 21-23, 2023 | Las Vegas, NV (and virtual). This “digital experience” summit comprises over 200 sessions and abundant networking opportunities. And, it offers the ability to customize a personalized agenda based on your specific needs and interests. In-person pre-conference training and credential exams are also available.
So, this year’s sessions include: B2B Marketing, Analytics for Customer Journeys, Collaborative Work Management, Content Supply Chain, Commerce Made Personal, Customer Data Management and Activation, Developer Ecosystem, Content that Drives Performance, Powering your Digital Business with Adobe Experience Cloud, Personalized Omnichannel Engagement, and Trends and Inspiration with feature speakers including Adobe Chairman and CEO Shntanu Narayen, Academy Award-Winning Writer, Director and Playwright Aaron Sorkin, Verizon SVP, Head of Customer Engagement Sasha Lucas, and many other industry and business leaders.
7. Seismic Shift
October 23-26 | San Diego, CA. Catering to sales enablement, marketing, sales, customer success, and operations professionals, this content marketing conference is all about nurturing growth through disruption and innovation. In informative and insightful keynote speeches, seminars, and breakout sessions, groundbreaking industry experts share stories, knowledge and skills applicable to what’s happening right now in the marketing world. Shift 2023 conference schedule and speakers TBD. (Sign up here to be notified.)
8. Medium’s Culturati
April 2-3, 2023 | Austin, TC. The foremost corporate culture event for executives, investors, and scholars, Culturati invites culture luminaries to speak on three programmatic pillars: Leadership Reimagined, Talent in a Hybrid World, and Future of the Workplace. Held annually at the Campus on Lake Austin, this invite-only event facilitates next-level discourse on how to design cultures that spur performance and cultivate thriving communities.
Culturati’s 2023 speakers will include Retired US Navy Admiral Wyman Howard, McKinsey Chief People Officer Katy George, PhD, Dell Medical School Department of Neurology Chair David Paydarfar, MD, FORTUNE Magazine Senior Editor Ellen McGirt, and other esteemed leaders in their fields.
9. Funnel Hacking Live
September 27-30, 2023 | Orlando, FL. This 3-day annual conference—usually attended by approximately 5,000 people—is run by Russell Brunson and his team at ClickFunnels.com. It’s aimed at business owners looking to build their marketing skills—specifically as they pertain to sales funnels. In addition to hearing from 10-20 speakers sharing their successful funnel-building tactics, Funnel Hacking Live is also an excellent networking arena for everyone from marketers to entrepreneurs.
While the 2023 lineup isn’t out yet, past topics have included monetizing content, fixing a funnel, and how to get people to show up for a webinar (and stop leaving it). According to Brunson, attending makes nearly 33 percent more revenue in the immediate months after attending Funnel Hacking Live than their peers who don’t.
In conclusion, attending just one–or many– of these conferences in 2023 is sure to help you elevate your brand.
Featured Image Credit: Oleksandr Pidvalnyi; Pexels; Thanks!
The post 9 Conferences That Should be on Your List in 2023 appeared first on ReadWrite.
Netflix Warns Content Will Suffer if It’s Forced to Fund Network Upgrades – CNET
Netflix’s investment in quality shows and movies should remain its focus, says co-CEO Greg Peters.
Netflix’s investment in quality shows and movies should remain its focus, says co-CEO Greg Peters.
Dell refreshes XPS desktop, announces updates to XPS 15 and 17 laptops
Dell sticks to chip upgrades for the latest models.
Enlarge / Dell’s 2023 XPS desktop. (credit: Dell)
Dell has begun refreshing its popular XPS lineup of desktops and laptops with the latest mobile processors and GPUs. These updates mostly focus on chip upgrades, suggesting only mild improvements to the series that shouldn’t make owners of last year’s models very envious.
Dell’s XPS 17 and 15 laptops will be available on March 2, a Dell rep confirmed to Ars Technica. Dell will offer each with up to an Intel Core i9-13900H but also support i5 and i7 options.
Intel’s 13th Gen H-series mobile chips don’t bring massive upgrades over their 12th Gen counterparts. The i9-13900H has six Performance cores, eight Efficient cores, 20 threads, and 24MB of cache. It supports clock speeds of 1.9-5.4 GHz. The i9-12900H we tested in last year’s Dell XPS 15 has similar specs but clock speeds of 1.8-5 GHz.
Stolen Activision data now freely available on hacking forum
Masses of sensitive employee data at videogame publisher Activision leaked for free on hacking forum.
Data stolen from top gaming publisher Activision by hackers has now appeared for download on a popular dark web forum.
The breach, which occurred in December 2022, was confirmed by the videogame publisher several days ago. Now, it looks as if the worst case scenario has become reality.
The data, which the hackers claim was stolen from Activision’s instance of the content delivery network (CDN) Azure, apparently includes nearly 20,000 records of employee details, including full names, email addresses, phone numbers and office addresses.
Contradicting reports
Rather than being sold for a price, the data here is being offered for free to all users of the forum, in the form of a text file. Threat finders FalconFeedsio were the first to report the post on Twitter.
The initial hack was achieved via an SMS phishing campaign – AKA smishing – to which an HR employee at the firm fell victim, giving away company credentials that allowed for access to its endpoints.
In confirming the breach, an Activision spokesperson told BleepingComputer that “no sensitive employee data” was accessed, although cybersecurity researchers vx-underground, who uncovered the incident, found this to be untrue, as they were privy to the stolen data and messages posted by the hackers on Activision’s Slack workspaces that showed otherwise.
Now the hacker’s forum post appears to confirm this beyond doubt. Activision is yet to respond in light of their actions.
Other data stolen in the hack included that related to upcoming games, although Activision said this was not sensitive and at best only related to marketing materials already in the public domain.
Activision also assured that player and customer data remains safe and was not included in the hack. Since no mention of this was made in the hacker’s post, it seems as if this is indeed true.
The free availability of employee data could mean the future bombardment of employees with other malicious campaigns, such as further phishing attacks and identity theft.
Keep your business protected with the best firewall
President Joe Biden’s $39 billion semiconductor project is open for business
Illustration: Alex Castro / The Verge
The Biden administration launched its massive effort to outcompete China in semiconductor manufacturing Tuesday, offering $39 billion in funding incentives for companies seeking to build manufacturing plants in the US.
Authorized by the CHIPS and Science Act last year, the Commerce Department opened the application process Tuesday for companies jockeying for a share of the funding. This first round prioritizes applicants seeking to build domestic chip manufacturing facilities that can ensure the billions in taxpayer money are protected and leveraged to advance US national security goals.
“When we have finished implementing CHIPS for America, we will be the premier destination in the world where new leading-edge chip architectures can be invented in our research labs, designed for every end-use application, manufactured at scale and packaged with the most advanced technologies,” Commerce Secretary Gina Raimondo said in a statement Tuesday.
In a press release Tuesday, the Commerce Department explained how it will be evaluating applicants for the first time. Companies applying for more than $150 million in funding will be required to provide childcare for construction and factory workers, restrict stock buybacks, and share part of their profits with the government if they are more profitable than projected. Companies building these factories are expected to use union workers.
“Applications will also be evaluated for commercial viability, financial strength, technical feasibility and readiness, workforce development, and efforts to spur inclusive economic growth,” the press release said. “CHIPS for America awards will be made as soon as applications can be rigorously evaluated and negotiated.”
The Biden administration plans to open up additional funding rounds this spring and fall to boost investment in chip-making materials and research facilities. Major chip manufacturers, like GlobalFoundries and Intel, have already leveraged the industry’s excitement over the money to strike new commercial partnerships and build factories across the US.
In a statement Tuesday, Al Thompson, Intel’s vice president of US government relations, welcomed the program’s launch, calling it “an important step for American semiconductors to be globally competitive.”
Intel declined to comment on whether it planned to apply for the funding.
“Not a single public dollar should help executives goose their stock prices.”
Progressives like Sens. Elizabeth Warren (D-MA) and Bernie Sanders (I-VT) sought to limit stock buybacks from companies receiving CHIPS Act funding when it was being debated in Congress this year. While the Commerce Department’s plans ban grants for stock buybacks, lawmakers fear the agency hasn’t gone far enough.
“Leveraging federal funds for #CHIPS manufacturing to support workers and protect taxpayers is critical,” Warren said in a tweet Tuesday, but called the department’s rules “disappointing.”
“Not a single public dollar should help executives goose their stock prices,” Warren said.
Other Democrats applauded the program’s launch.
“Today’s Notice of Funding Opportunity is a crucial step to unleashing the promise of the CHIPS and Science Act to create good-paying jobs right here at home and end our dangerous dependence on semiconductors manufactured abroad,” Rep. Frank Pallone Jr. (D-NJ) said in a statement Tuesday.
As part of Tuesday’s announcement, the Commerce Department laid out goals it expects to meet in the next 10 years by administering the money. Specifically, the department plans to create two new “large-scale clusters” of chip fabs that produce “leading-edge” memory chips as well as current-generation and mature-node chips.
Illustration: Alex Castro / The Verge
The Biden administration launched its massive effort to outcompete China in semiconductor manufacturing Tuesday, offering $39 billion in funding incentives for companies seeking to build manufacturing plants in the US.
Authorized by the CHIPS and Science Act last year, the Commerce Department opened the application process Tuesday for companies jockeying for a share of the funding. This first round prioritizes applicants seeking to build domestic chip manufacturing facilities that can ensure the billions in taxpayer money are protected and leveraged to advance US national security goals.
“When we have finished implementing CHIPS for America, we will be the premier destination in the world where new leading-edge chip architectures can be invented in our research labs, designed for every end-use application, manufactured at scale and packaged with the most advanced technologies,” Commerce Secretary Gina Raimondo said in a statement Tuesday.
In a press release Tuesday, the Commerce Department explained how it will be evaluating applicants for the first time. Companies applying for more than $150 million in funding will be required to provide childcare for construction and factory workers, restrict stock buybacks, and share part of their profits with the government if they are more profitable than projected. Companies building these factories are expected to use union workers.
“Applications will also be evaluated for commercial viability, financial strength, technical feasibility and readiness, workforce development, and efforts to spur inclusive economic growth,” the press release said. “CHIPS for America awards will be made as soon as applications can be rigorously evaluated and negotiated.”
The Biden administration plans to open up additional funding rounds this spring and fall to boost investment in chip-making materials and research facilities. Major chip manufacturers, like GlobalFoundries and Intel, have already leveraged the industry’s excitement over the money to strike new commercial partnerships and build factories across the US.
In a statement Tuesday, Al Thompson, Intel’s vice president of US government relations, welcomed the program’s launch, calling it “an important step for American semiconductors to be globally competitive.”
Intel declined to comment on whether it planned to apply for the funding.
Progressives like Sens. Elizabeth Warren (D-MA) and Bernie Sanders (I-VT) sought to limit stock buybacks from companies receiving CHIPS Act funding when it was being debated in Congress this year. While the Commerce Department’s plans ban grants for stock buybacks, lawmakers fear the agency hasn’t gone far enough.
“Leveraging federal funds for #CHIPS manufacturing to support workers and protect taxpayers is critical,” Warren said in a tweet Tuesday, but called the department’s rules “disappointing.”
“Not a single public dollar should help executives goose their stock prices,” Warren said.
Other Democrats applauded the program’s launch.
“Today’s Notice of Funding Opportunity is a crucial step to unleashing the promise of the CHIPS and Science Act to create good-paying jobs right here at home and end our dangerous dependence on semiconductors manufactured abroad,” Rep. Frank Pallone Jr. (D-NJ) said in a statement Tuesday.
As part of Tuesday’s announcement, the Commerce Department laid out goals it expects to meet in the next 10 years by administering the money. Specifically, the department plans to create two new “large-scale clusters” of chip fabs that produce “leading-edge” memory chips as well as current-generation and mature-node chips.